By Alan Greenfield
Principal


Contributors

Jonas Christensen

COVID-19 Financial Impact Index


By Alan Greenfield | Contributors Jonas Christensen



By Alan Greenfield


Contributors Jonas Christensen


The Taylor Fry COVID-19 Financial Impact Index provides a snapshot of the financial impact of COVID-19 on the Australian population, relative to pre-pandemic levels.

The COVID-19 pandemic has created unprecedented economic and financial uncertainty. Many Australians are experiencing unemployment or underemployment, and business activity is likely to continue to be subdued for the foreseeable future due to the staggered removal of restrictions, and altered consumption patterns, both locally and globally.

We have built our COVID-19 Financial Impact Index to provide decision makers with a granular snapshot of the financial impacts of the pandemic on Australians. Our index does this by providing an estimate of financial impact – a substantial reduction in income relative to an individual’s baseline expenses – by considering:

  • Income – Whether an individual has lost significant income as a result of unemployment or underemployment, and to what extent government programs such as JobKeeper and JobSeeker cover pre-pandemic income.
  • Expenditure – Whether current income is likely to cover non-discretionary expenses based on pre-pandemic income and life stage.

Taylor Fry Principal Alan Greenfield says, “On our interactive map you can explore by postcode the financial impact of the pandemic. Postcodes experiencing the highest financial impact are coloured red, and those experiencing the least impact are coloured green.”

“There is real value in understanding how COVID-19 has affected individuals and parts of the country so differently. Organisations are dealing with an unprecedented scenario and can use the index to get an idea of how they need to tailor their activities, be it marketing, financial relief, or customer experience. We can also combine the index with an organisation’s customer or client data to drill down further into the impacts of COVID-19 on individual’s financial situation.”

View our index below.

How do I use the map?

Click on a postcode to see the financial impact, relative to all postcodes in Australia. The charts to the right of the map will update with the employment and income characteristics of the selected postcode, relative to those of their state or territory.

What does the map show?

The heat map illustrates the financial impact of COVID-19 on each postcode in Australia. The higher the score, the bigger the negative financial impact compared to pre-pandemic levels, for example:

  • The 0 – 10 decile (darkest green) is the 10% of Australian postcodes least financially affected by COVID-19
  • The 90 – 100 decile (darkest red) is the 10% of Australian postcodes most financially affected by COVID 19

Here, ‘negative financial impact’ refers to a substantial reduction in an individual’s ability to meet their pre-pandemic cost of living. For instance:

  • Those on a low income pre-COVID-19 who lost their job and received one of the Government’s income support packages (e.g. JobKeeper or JobSeeker) would receive a lower impact rating on the index, as their income would not have changed substantially.
  • Those who had been earning in a medium-to-high income bracket who lost their job would receive a higher impact rating, as the income support packages would not fully cover their pre-pandemic costs of living.
  • However, Australians with high incomes are also more likely to have savings for a rainy day, and as a result, will be better equipped to deal with income loss.

What does the ‘Postcode characteristics pre-COVID-2019’ show me?

Industry of employment, compared to the state average

For the selected postcode,

  • This chart displays the 10 industries of employment that vary the most from the state/territory average distribution of industry of employment.
  • A positive number means this postcode has a greater proportion of people employed in that industry, compared to the rest of the state. For example, if the postcode has 10% of people employed in “Legal/Accounting” and the state average is 5%, the number shown will be +5%
  • A negative number means this postcode has a smaller proportion of people employed in that industry, compared to the rest of the state.
  • Data for this chart is taken from the 2016 census.
Income distribution, compared to the state average

For the selected postcode,

  • This chart displays how income is distributed compared to the state average.
  • A positive number means this postcode has more people in a particular income bracket compared to the rest of the state/territory.
  • A negative number means this postcode has fewer people in a particular income bracket compared to the rest of the state/territory.
  • Data for this chart is taken from the 2016 census.

Disclaimer

This page and its contents herein, including all data, mapping and analysis (“Page”), copyright 2020 Taylor Fry, all rights reserved, is provided solely for information purposes. You should not rely on this page for financial advice. Use of the Page by commercial parties and/or in commerce is strictly prohibited. Redistribution of the Page is strictly prohibited. When linking to the page, attribute the Page as Taylor Fry’s COVID-19 Financial Impact Index. The Page relies upon publicly available data from multiple sources that do not always agree. Taylor Fry hereby disclaims any and all representations and warranties with respect to the Page, including accuracy, fitness for use, reliability, completeness, and non-infringement of third party rights. Any use of Taylor Fry’s names, logos, trademarks, and/or trade dress in a factually inaccurate manner or for marketing, promotional or commercial purposes is strictly prohibited. These terms and conditions are subject to change. Your use of the Page constitutes your acceptance of these terms and conditions and any future modifications thereof.


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